Explore how to identify and develop great ideas into great companies. Learn how to identify opportunities based on real customer needs. Take the first steps to creating a successful company.
The path for entrepreneurs to grow their companies outside of well-developed entrepreneurial ecosystems like Silicon Valley is challenging. Most markets around the world do not look like Silicon Valley, and they never will. But there are other models to support new businesses. In transitioning markets (where entrepreneurs do not have much access to private sector financing), government officials, donors, and business leaders are experimenting with creative approaches to support the growth of entrepreneurs. Northeast Ohio, whose largest city is Cleveland, is one such community. During our time together in this course, we will be exploring some of these innovative approaches.
Solve your problem. Share your solution. Start your venture.
This course focuses on the common human resource ("people") challenges faced by existing private businesses when they attempt to grow substantially. PART 1 OF THE GROW TO GREATNESS COURSE IS NOT A PREREQUISITE FOR TAKING THIS COURSE.
In an introduction to the basics of the famous Customer Development Process, Steve Blank provides insight into the key steps needed to build a successful startup.
The main idea in this course is learning how to rapidly develop and test ideas by gathering massive amounts of customer and marketplace feedback. Many startups fail by not validating their ideas early on with real-life customers. In order to mitigate that, students will learn how to get out of the building and search for the real pain points and unmet needs of customers. Only with these can the entrepreneur find a proper solution and establish a suitable business model.
Building a startup is not simply building an execution plan for a business model that the entrepreneur thinks will work, but rather, a search for the actual business model itself.
This course focuses on the common growth challenges faced by existing private businesses when they attempt to grow substantially.
There you are: you have a venture idea, which seems reasonably good. Or not, and then, you may want to follow my first MOOC, Decode the entrepreneur's DNA, which will help you to find an idea.
Well, if you have this idea, then the next step is to transform that promising opportunity into a real life venture! This is where the real challenge starts for the entrepreneur, and this is where the subtle chemistry of entrepreneurial success mostly lies.
There is no higher form of user validation than having customers support your product with their wallets. However, the path to a profitable business is not necessarily an easy one. This course blends instruction with real life examples to help you effectively develop, implement, and measure your monetization strategy, iterating on the model as appropriate.
Develop insights on navigating the innovation process from idea generation to commercialization. Build knowledge on how to create strategies to bring innovations to market. Develop an innovation portfolio and business model canvas for your venture.
Ever dream of changing the world or making a difference? You are invited to roll up your sleeves and join a group of entrepreneurs on a journey to change lives by changing systems.
Learn how to get your new venture funded. Understand capital structure for new ventures. Develop an understanding of investor pitches.
How do you convince people to invest in a micro-drip irrigation system, solar lighting, vocational training, cook stoves, or other potentially life-changing innovations when they have limited incomes? At Acumen, we believe in giving the poor choice not charity. We envision low income people as consumers who can make their own decisions about the products and services needed to improve their lives.
Success in business can be greatly enhanced with an understanding of key entrepreneurial characteristics and competencies solutions. This interactive course provides potential entrepreneurs with the knowledge of succeeding in an entrepreneurial opportunity. Topics include: how creativity, opportunity and feasibility are best evaluated; business strategies for new businesses; importance of a business plan; achieving success in a new business. At the end of the course students will have the skills and confidence to evaluate starting a business, in addition to becoming more enterprising in how they approach their roles should they decide to work in organizations.